Convert more leads.

Don’t be a broker, be an advisor!

Safa has built tools that allow you to offer new insights and be able to offer meaningful value added services to employers.


Employee turnover is costly.  

Help employers understand:  


The true cost of employee turnover


How events in their past impacted turnover, such as: a change in benefit plan design; a new CEO; generational changes in the industry


The reasons why employees leave


Why Employers Love It

Increase Employee Retention

Understand how past decisions impacted turnover enables different decisions to be made in the future.

Turnover and the Bottomline

Finally, you can show employers how turnover impacts their profits using real data.

Empowers Owners and HR Managers

Allows owners and HR managers to communicate impacts with executive team based on profit and loss.

Save Time and Money

Get instantaneous analysis and save thousands in consulting fees or person-hours.

Enables Evidence-based Management Practices

Use real data to make decisions, not just your judgement.

Ideal for winning large group accounts!

If you are focused on winning clients who have 100+ employees, Safa is built for you.


Key Features



Analyse trending data for the past five or ten years or longer.


Isolate Events.  Show Impacts.

Pick a point in time and show how turnover changed after that point. Understand the impact of past decisions.

Compare Employee Retention

Calculate changes in retention rates over different periods and compare results.

Breakout Different Employee Classifications

Understand how turnover is different between different types of employees.


Illustrations to Plan for the Future

Illustrate how a reduction in turnover cost can allow the employer to apply some of that savings to enhance their benefits plan.


What is Safa?


To our customers

Increase lead conversion ratios. Sell more, more efficiently.

To employers

Increase employee attraction and retention. Reduce costs related to turnover and unhappy employees.

To employees

Increase happiness by improving quality of life. Help employees have what they need, even if they don’t know to ask.




Contact Us

With over 100 years of combined experience, Safa's experienced team is about to change everything!

Does your company provide group or voluntary benefits, or assist companies that do?  Contact us about becoming a client or partner.


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